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Why 90% of Indian Startups Fail at Advertising – And 7 Ways to Avoid It in 2025

Why 90% of Startups in India fail in advertising Most startups in India face major struggles with advertising. A common reason is the lack of clear goals and knowledge of the market. Many young companies don’t know where to begin and waste money on ads that don’t work. They try random digital campaigns or outdated […]

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Effective Marketing Strategies for Top D2C Brands (boAt, Mamaearth, Wow Skin)

Introduction D2C stands for Direct-to-Consumer, a business model where brands sell their products directly to customers, bypassing middlemen like retailers or wholesalers. This approach gives companies greater control over pricing, customer experience, and product distribution. With the rise of e-commerce and digital marketing for D2C, brands can engage with customers on a more personal level.

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How Local SEO Helps Indian Small Businesses in 2025 – A Complete Guide

Introduction In 2025, the digital world continues to change, and small businesses in India must keep up to stay competitive. One of the most effective ways for small businesses to grow is through Local SEO (Search Engine Optimization). Local SEO is a strategy that helps companies rank higher in local search results. This means that

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